# Purple Innovation, Inc.

> Alpha governed public record. Unknown, unavailable, and unpublished values are never inferred as zero.

## Record

| Field | Value |
| --- | --- |
| Representation | alpha-profile-markdown-v4 |
| Protocol | Alpha Governance Facts Protocol 0.1 |
| Schema | alpha.governance.entity.public.v1 |
| Record version | public-1:d751713988987e9331980363e24189ce:ro-d751713988987e9331980363e24189ce |
| Governance record representation | alpha-governance-record-v2 |
| Canonical entity | alpha:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840 |
| Entity type | Company |
| Canonical URL | https://registry.alpha.ac/companies/purple-innovation-inc |
| Publication | PUBLISHED |
| Verification | source_reported |
| Verification schema | alpha-verification-states-v1 |
| Ownership | unclaimed |
| Published claims | 21 |
| Claims under review | 1 |
| Evidence records | 8 |
| Conflicts | 0 |
| Conflicts in internal review | 0 |
| Observed | 2026-10-17T04:47:19.235235+00:00 |
| Last reviewed | 2026-10-17T04:47:19.235235+00:00 |

## Identity

- Legal name: Purple Innovation, Inc.
- Display name: Purple Innovation, Inc.

## Alpha Governance Record

| Field | Value |
| --- | --- |
| Governance Record schema | alpha-governance-record-v2 |
| Ontology | alpha-governance-ontology-v1 |
| Record version | public-1:d751713988987e9331980363e24189ce:ro-d751713988987e9331980363e24189ce |
| As of | 2026-10-17T10:50:30.290656+00:00 |
| Completeness | 0.409 |
| Record Quality | 0.847 |
| Directors | 8 |
| Committees | 1 |
| Governance events | 14 |
| Entity class | public_company |

## Section coverage

| Section | State |
| --- | --- |
| identity | PUBLISHED |
| corporate_structure | NOT_REVIEWED |
| board | PUBLISHED |
| committees | PUBLISHED |
| leadership | PUBLISHED |
| ownership | NOT_REVIEWED |
| financials | NOT_REVIEWED |
| capital_structure | PUBLISHED |
| compensation | NOT_REVIEWED |
| governance | NOT_REVIEWED |
| shareholder_governance | NOT_REVIEWED |
| audit | NOT_REVIEWED |
| legal | NOT_REVIEWED |
| risk | NOT_REVIEWED |
| cyber | NOT_REVIEWED |
| ai_governance | NOT_REVIEWED |
| agent_governance | RESTRICTED |
| markets_external | NOT_REVIEWED |
| events | PUBLISHED |
| relationships | PUBLISHED |
| assessments | PUBLISHED |
| evidence | PUBLISHED |

## Board

- Adam L. Gray: Director. Status: current. Independent: false. Since: 2018-01-01. claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:5
- Claudia Hollingsworth: Director. Status: current. Independent: true. Since: 2018-01-01. claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:6
- D. Scott Peterson: Director. Status: current. Independent: true. Since: 2023-01-01. claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:7
- Erika Serow: Director. Status: current. Independent: true. Since: 2023-01-01. claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:8
- Gary T. DiCamillo: Director. Status: current. Independent: true. Since: 2018-01-01. Committees: Audit (member). claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:9
- McNeil S. Fiske, Jr.: Director. Status: current. Independent: true. Since: 2025-01-01. Committees: Audit (member). claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:10
- Robert T. DeMartini: Director. Status: current. Independent: false. Since: 2021-01-01. claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:11
- S. Hoby Darling: Director. Status: current. Independent: true. Since: 2023-01-01. Committees: Audit (member). claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:12

## Committees

- Audit (audit). Chair: NOT_PUBLISHED. Members: Gary T. DiCamillo (member, current); McNeil S. Fiske, Jr. (member, current); S. Hoby Darling (member, current). committee_id=alpha:committee:purple-innovation-inc:audit

## Executive leadership

- Eric S. Haynor: Chief Operating Officer [COO]. Status: current. claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:13
- Jeffery S. Kerby: Chief of Owned Retail Officer. Status: current. claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:14
- Jeffrey L. Hutchings: Chief Innovation Officer. Status: current. claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:15
- Robert T. DeMartini: Chief Executive Officer [CEO]. Status: current. claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:16
- Todd E. Vogensen: Chief Financial Officer [CFO]. Status: current. claim_id=alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:17

## Governance events

- EXECUTIVE_APPOINTED: Eric S. Haynor executive of Purple Innovation, Inc., effective 2026-03-31. Effective: 2026-03-31. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:17fvwqt1g7x5kb
- EXECUTIVE_APPOINTED: Jeffery S. Kerby executive of Purple Innovation, Inc., effective 2026-03-31. Effective: 2026-03-31. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:yvgm491a5yp7j
- EXECUTIVE_APPOINTED: Jeffrey L. Hutchings executive of Purple Innovation, Inc., effective 2026-03-31. Effective: 2026-03-31. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:1kybnng9o5ov4
- CEO_CHANGED: Robert T. DeMartini executive of Purple Innovation, Inc., effective 2026-03-31. Effective: 2026-03-31. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:1twe4d11s9z8k5
- CFO_CHANGED: Todd E. Vogensen executive of Purple Innovation, Inc., effective 2026-03-31. Effective: 2026-03-31. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:1uh2dbe1fjzgs0
- DIRECTOR_APPOINTED: McNeil S. Fiske, Jr. seat on Purple Innovation, Inc., effective 2025-01-01. Effective: 2025-01-01. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:155xo73nsiz8r
- DIRECTOR_APPOINTED: D. Scott Peterson seat on Purple Innovation, Inc., effective 2023-01-01. Effective: 2023-01-01. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:9djps7sx26nf
- DIRECTOR_APPOINTED: Erika Serow seat on Purple Innovation, Inc., effective 2023-01-01. Effective: 2023-01-01. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:esq22s9dzvn8
- DIRECTOR_APPOINTED: S. Hoby Darling seat on Purple Innovation, Inc., effective 2023-01-01. Effective: 2023-01-01. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:1t6ha4vxh3yu7
- DIRECTOR_APPOINTED: Robert T. DeMartini seat on Purple Innovation, Inc., effective 2021-01-01. Effective: 2021-01-01. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:ax4c6gmsx2fu
- DIRECTOR_APPOINTED: Adam L. Gray seat on Purple Innovation, Inc., effective 2018-01-01. Effective: 2018-01-01. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:szrmgf10rv7fx
- DIRECTOR_APPOINTED: Claudia Hollingsworth seat on Purple Innovation, Inc., effective 2018-01-01. Effective: 2018-01-01. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:146kqfq89cp1e
- DIRECTOR_APPOINTED: Gary T. DiCamillo seat on Purple Innovation, Inc., effective 2018-01-01. Effective: 2018-01-01. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:l33xv31iquza1
- COMMITTEE_MEMBER_ADDED: Gary T. DiCamillo member of Audit, effective 2018-01-01. Effective: 2018-01-01. Detected: 2026-10-17T04:47:19.235235+00:00. event_id=alpha:event:transition:rdu6kt1kzbyc3

## Scoped resources

- `alpha://company/purple-innovation-inc` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record
- `alpha://company/purple-innovation-inc/identity` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=identity
- `alpha://company/purple-innovation-inc/corporate-structure` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=corporate-structure
- `alpha://company/purple-innovation-inc/board` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=board
- `alpha://company/purple-innovation-inc/committees` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=committees
- `alpha://company/purple-innovation-inc/leadership` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=leadership
- `alpha://company/purple-innovation-inc/ownership` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=ownership
- `alpha://company/purple-innovation-inc/financials` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=financials
- `alpha://company/purple-innovation-inc/capital-structure` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=capital-structure
- `alpha://company/purple-innovation-inc/compensation` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=compensation
- `alpha://company/purple-innovation-inc/governance` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=governance
- `alpha://company/purple-innovation-inc/shareholder-governance` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=shareholder-governance
- `alpha://company/purple-innovation-inc/audit` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=audit
- `alpha://company/purple-innovation-inc/legal` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=legal
- `alpha://company/purple-innovation-inc/risk` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=risk
- `alpha://company/purple-innovation-inc/cyber` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=cyber
- `alpha://company/purple-innovation-inc/ai-governance` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=ai-governance
- `alpha://company/purple-innovation-inc/agents` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=agents
- `alpha://company/purple-innovation-inc/ecosystem` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=ecosystem
- `alpha://company/purple-innovation-inc/events` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=events
- `alpha://company/purple-innovation-inc/relationships` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=relationships
- `alpha://company/purple-innovation-inc/assessments` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=assessments
- `alpha://company/purple-innovation-inc/evidence` (contract): https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record&section=evidence

## Role modules

- NOT_ASSERTED

## Attention

- NO_RECORDS_FOUND

## Committee data

- Claim alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:committee_appointment:19: `{"kind":"committee_appointment","original_name":"Audit","category":"audit","role":"member","person":{"alpha_id":"alpha:person:gary-t-dicamillo","name":"Gary T. DiCamillo"},"source_id":"board_seats"}`
- Claim alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:committee_appointment:20: `{"kind":"committee_appointment","original_name":"Audit","category":"audit","role":"member","person":{"alpha_id":"alpha:person:mcneil-s-fiske-jr","name":"McNeil S. Fiske, Jr."},"source_id":"board_seats"}`
- Claim alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:committee_appointment:21: `{"kind":"committee_appointment","original_name":"Audit","category":"audit","role":"member","person":{"alpha_id":"alpha:person:s-hoby-darling","name":"S. Hoby Darling"},"source_id":"board_seats"}`

## Leadership

- Adam L. Gray: Director. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:5. Valid from: 2018-01-01. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:fe8300f80590e2bdb15e893e233cf0d2a2b92019f09238d4765284d574b97e73.
- Claudia Hollingsworth: Director. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:6. Valid from: 2018-01-01. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:fe8300f80590e2bdb15e893e233cf0d2a2b92019f09238d4765284d574b97e73.
- D. Scott Peterson: Director. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:7. Valid from: 2023-01-01. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:fe8300f80590e2bdb15e893e233cf0d2a2b92019f09238d4765284d574b97e73.
- Erika Serow: Director. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:8. Valid from: 2023-01-01. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:fe8300f80590e2bdb15e893e233cf0d2a2b92019f09238d4765284d574b97e73.
- Gary T. DiCamillo: Director, Audit. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:9. Valid from: 2018-01-01. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:fe8300f80590e2bdb15e893e233cf0d2a2b92019f09238d4765284d574b97e73.
- McNeil S. Fiske, Jr.: Director, Audit. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:10. Valid from: 2025-01-01. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:fe8300f80590e2bdb15e893e233cf0d2a2b92019f09238d4765284d574b97e73.
- Robert T. DeMartini: Director. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:11. Valid from: 2021-01-01. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:fe8300f80590e2bdb15e893e233cf0d2a2b92019f09238d4765284d574b97e73.
- S. Hoby Darling: Director, Audit. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:12. Valid from: 2023-01-01. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:fe8300f80590e2bdb15e893e233cf0d2a2b92019f09238d4765284d574b97e73.
- Eric S. Haynor: Chief Operating Officer. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:13. Valid from: 2026-03-31. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:365f0c7e978bc2a8fbecd73048fee112d43633ab70664afeadac8ab8254631eb.
- Jeffery S. Kerby: Chief of Owned Retail Officer. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:14. Valid from: 2026-03-31. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:47e8aa0e015c23717ee963d16a7c42b65d2206ac088354f6351bacb807794d06.
- Jeffrey L. Hutchings: Chief Innovation Officer. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:15. Valid from: 2026-03-31. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:3c845d932a7b61f4ca0b316cd433eba37f9cba971c4e59d26d80eeea7242a4e7.
- Robert T. DeMartini: Chief Executive Officer. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:16. Valid from: 2026-03-31. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:61166c12eeaa8cb3eb8decbfaaaf3f9bca7bb084a7b4c6cdcbfe808b7ef0d4db.
- Todd E. Vogensen: Chief Financial Officer. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:leadership_role:17. Valid from: 2026-03-31. Valid to: NOT_ASSERTED. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:document:6a36a65590bbb783b249a44ccc05472276d78a8eb574760d347cfd91a8840692.

## Roles

- PUBLISHED

## Governance

- NOT_ASSERTED

## Board committees

- Audit: Chair not stated; Members Gary T. DiCamillo; McNeil S. Fiske, Jr.; S. Hoby Darling. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:committee_record:18. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:6dc43c7a17fd69ccfc1fd35958266d39e4f609e22a66d793d663446f78c160b9.

## Financials

- NOT_ASSERTED

## Workforce

- NOT_ASSERTED

## Market and index context

- PUBLISHED

## Legal Name

- Purple Innovation, Inc.. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:legal_name:1. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:0ceb330efd0ecafd2440ce42fe55df6991878153693a0823c3fdf95fedd325d3.

## Entity Status

- Public listing published. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:entity_status:3. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:0ceb330efd0ecafd2440ce42fe55df6991878153693a0823c3fdf95fedd325d3.

## Published Fact

- US. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:published_fact:4. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:0ceb330efd0ecafd2440ce42fe55df6991878153693a0823c3fdf95fedd325d3.

## Committee Appointment

- Gary T. DiCamillo: member, Audit. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:committee_appointment:19. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:6dc43c7a17fd69ccfc1fd35958266d39e4f609e22a66d793d663446f78c160b9.
- McNeil S. Fiske, Jr.: member, Audit. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:committee_appointment:20. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:6dc43c7a17fd69ccfc1fd35958266d39e4f609e22a66d793d663446f78c160b9.
- S. Hoby Darling: member, Audit. Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:committee_appointment:21. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:6dc43c7a17fd69ccfc1fd35958266d39e4f609e22a66d793d663446f78c160b9.

## Security Listing

- PRPL (NASDAQ). Claim: alpha:claim:company:ea4bdc41-08a4-4a9c-a174-6ee67ef62840:security_listing:22. Publication: PUBLISHED. Verification: source_reported. Assertion: source_reported. Evidence: alpha:projection-evidence:0ceb330efd0ecafd2440ce42fe55df6991878153693a0823c3fdf95fedd325d3.

## Coverage states

| Field | Value |
| --- | --- |
| Identity | PUBLISHED |
| Business | PUBLISHED |
| Leadership | PUBLISHED |
| Board and committees | PUBLISHED |
| Governance | NOT_ASSERTED |
| Financials | NOT_ASSERTED |
| Workforce | NOT_ASSERTED |
| Ownership | NOT_ASSERTED |
| Ratings | NOT_PUBLISHED |
| Market and index context | PUBLISHED |

## Public sources

- alpha:projection-evidence:0ceb330efd0ecafd2440ce42fe55df6991878153693a0823c3fdf95fedd325d3: [Alpha canonical company public projection](https://www.alpha.ac/api/public/companies/purple-innovation-inc).
- alpha:projection-evidence:document:fe8300f80590e2bdb15e893e233cf0d2a2b92019f09238d4765284d574b97e73: [Purple Innovation, Inc. DEF 14A 2026-04-22](https://www.sec.gov/Archives/edgar/data/1643953/000121390026046358/ea0285773-01.htm).
- alpha:projection-evidence:document:365f0c7e978bc2a8fbecd73048fee112d43633ab70664afeadac8ab8254631eb: [PRPL 10-K executive officers](https://www.sec.gov/Archives/edgar/data/1643953/000121390026036974/ea0274767-10k_purple.htm).
- alpha:projection-evidence:document:47e8aa0e015c23717ee963d16a7c42b65d2206ac088354f6351bacb807794d06: [PRPL 10-K executive officers](https://www.sec.gov/Archives/edgar/data/1643953/000121390026036974/ea0274767-10k_purple.htm).
- alpha:projection-evidence:document:3c845d932a7b61f4ca0b316cd433eba37f9cba971c4e59d26d80eeea7242a4e7: [PRPL 10-K executive officers](https://www.sec.gov/Archives/edgar/data/1643953/000121390026036974/ea0274767-10k_purple.htm).
- alpha:projection-evidence:document:61166c12eeaa8cb3eb8decbfaaaf3f9bca7bb084a7b4c6cdcbfe808b7ef0d4db: [PRPL 10-K executive officers](https://www.sec.gov/Archives/edgar/data/1643953/000121390026036974/ea0274767-10k_purple.htm).
- alpha:projection-evidence:document:6a36a65590bbb783b249a44ccc05472276d78a8eb574760d347cfd91a8840692: [PRPL 10-K executive officers](https://www.sec.gov/Archives/edgar/data/1643953/000121390026036974/ea0274767-10k_purple.htm).
- alpha:projection-evidence:6dc43c7a17fd69ccfc1fd35958266d39e4f609e22a66d793d663446f78c160b9: [Audit](https://www.sec.gov/Archives/edgar/data/1643953/000121390026046358/ea0285773-01.htm).

## Rights

| Field | Value |
| --- | --- |
| public_retrieval | allowed |
| agent_retrieval | allowed |
| redistribution | not_granted |
| model_training | not_granted |
| commercial_use | not_specified |
| relationship_pathfinding | not_granted |
| direct_contact | not_granted |

## Limitations

- Absence of a leadership role, committee, or disclosure is not evidence that it does not exist.
- Only explicitly published canonical company identity and current confirmed public roles are included.
- Absence of a board, committee, executive, listing, or claim is not evidence that it does not exist.
- Public retrieval does not grant redistribution, model-training, direct-contact, or relationship-pathfinding rights.
- This Company Profile is an identity and evidence record, not an Alpha rating.

## Alternate representations

- [Canonical profile](https://registry.alpha.ac/companies/purple-innovation-inc)
- [Public Markdown](https://registry.alpha.ac/companies/purple-innovation-inc.md)
- [Public JSON](https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=record)
- [JSON-LD](https://registry.alpha.ac/api/public/companies/purple-innovation-inc?format=jsonld)
- MCP resource: `alpha://companies/purple-innovation-inc` at https://mcp.alpha.ac/mcp


## Connected governance records

Only explicitly published, rights-cleared records. Missing records do not establish absence, safety, or complete coverage.

## Critical-risk oversight

Snapshot as of 2026-10-17T10:50:30.088111+00:00; recorded 2026-10-17T10:50:30.088111+00:00. Every published assignment for this snapshot is listed.
Only explicitly reviewed, rights-cleared assignments in effect on the as-of date, in the company's own wording.
An assignment shows where oversight is placed, not whether it is effective. Missing records do not establish absence.